Video Surfing

youtube-generation-by-jonsson

 

As a follow up on my post on the Reading and Watching conference a few weeks ago, I recently came about this very nice post by Michael Bhaskar over at The Digitalist. In his post Bhaskar talks about a blog post from ReadWriteWeb in which a trend amongst the new YouTube generation is discussed. Instead of using the search function from Google, they are typing questions directly into YouTube. It seems that the new generation is increasingly preferring the video based search results from YouTube to Google’s text based results. Bhaskar goes on to reflect on the developement from a text based culture to an image based culture and the inevitable loss this will mean to the mental and social capabilities of the human species as a whole, as Bhaskar sees reflected in the book Proust and the Squid: The Story and Science of the Reading Brain by Maryanne Wolf.

Bhaskar states his worries as follows:

 

“But this is something we should be thinking a about. While in many ways we live in, and have always lived in, an illiterate culture (and I mean this in a non-pejorative sense), think say of the non text entertainment industries stacked against the text based, this further evolution of a non-text culture presents a profound shift. If people are largely not reading then the very biology of human thought will change, and not for the better. As a species we will be less able to empathise, less able to imagine and less able to articulate and formulate complex thoughts.”

 

This seems to concur with the visions of Adriana Bus and Raymond Mar, who both state that reading (fiction) is essential for the development of mental conceptions and social and personal development.

 

However, I do not think Bhaskar’s vision of a future evolution away from a text based culture and a text based Internet will come about so soon, as text itself and the way we are reading is also changing. As I wrote in my post about Text comparison and digital creativity, David Crystal and Adriaan van der Weel both discussed the inherent properties of the different media. It is important in this respect that, as Van der Weel states, texts are changing under the influence of the digital media (medial transformativity) and are also adapting themselves to the digital environment. As David Chrystal remarks, Digitally Mediated Communication (DMC) deploys properties of both writing and speech. So it is very well possible that text will evolve and hybrids will exist in a new online world filled with remixed mediality. And this will probably involve the growth of all kinds of new elaborate mental conceptions and abilities, better suited to these new conditions.


 

utada_hikaru_typo_portrait_by_ashed_dreams

Comments

3 responses to “Video Surfing”

  1. […] Via Janneke Adema, and related to this, Michael Bhaskar at The Digitalist envisions an evolution away from a text-based culture and text-based internet: However the Youtube generation isn’t even reading online. It’s, er, watching Youtube. In “Is Youtube the Next Google” read/write web outlined a growing trend- rather than looking for a search term in Google kids will type into it Youtube and see what turns up. Alex Iskold writes: “Whenever his son needed any information, he would open up YouTube, type in the search term and then just watch the videos that showed up as matches. He never Googled anything; he never went to any other site; his entire web experience was confined to YouTube videos.” […]

  2. […] updates on things I wrote about in previous posts. First of all, The New York Times picked up the discussion on the use of You Tube as a search engine, or better yet, as the NYT calls it, as a reference tool. […]

  3. […] TED, Video Lectures, Videolectures.net, YouTube In previous blog posts I mentioned the rise of video surfing and the development of the Internet from a text based medium to one based on remixed mediality, […]

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